Friday, March 23, 2007

We have TWO brand new Marketing Challenges!


Challenge #2 - Mother's Day and Father's Day Promotions

Your challenge if you choose to accept it is to run a promotion for mother's day and/or father's day.

This challenge has a twist to it! Along with trying to generate as much revenue as possible of course, your GOAL with this challenge is to generate as much PR as possible in your community. However, you do it is up to you.

This challenge, will consist of a minimum of TWO team members. Both members may hold the event, or just one may hold the event.

These events can take place at any time as you may choose to sell gift certificates, hold sessions on the holiday or hold them after. However, the call in date to take you up on your offer, should be no later than June 20th.

Financial reporting should be completed by July 15th.

Reporting:
~During the course of the challenge, we would like you to post a marketing summary in your designated thread.
~Post any special packages or pricing that you intend to offer to the public
~Post any marketing pieces that you design for the promotion
~Share all of your PR successes!
~Share your expenses and revenue


Challenge #3 Get that Display!

This challenge is a little different. This is not a promotion where portrait clients will be calling you. Instead, this challenge is about getting displays!

Each team may consist of a minimum of 2 people (but more are encouraged).

Your goal is to land as many displays as possible between now and July 15th!

Reporting:
~You will post an intended strategy summary on how you intend to get your displays
~You will post a preliminary list of businesses you will ACTIVELY go after in these few months. Do not post the actual business names, just what they do.
~Post any sales letters, contracts or materials you use in getting your displays.
~Post actual pictures of the displays once you put them up.
~Share liftcard designs or marketing pieces you leave at the display for people to take home with them.
~Share your expense cost on each display.

This one should be fun!!

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